Getting Started
Pixel white-labeling

Pixel white-labeling with a custom domain

Most of the analytics tools like Google Analytics, Mixpanel, and others are blocked by ad-blockers which results in incomplete or inaccurate stats. Usermaven allows you to white-label the tracking pixel URL with a custom domain option.

We recommend that all customers should enable white-labeling to avoid losing traffic stats from visitors who use ad-blockers.

How to enable Pixel white-labeling and bypass ad-blockers?

Here's the step-by-step process to do this.

It requires only 3 steps, and the best part is that SSL certificates are handled by us automatically.

Let's dive into it.

1. Add your custom domain

Once you have logged into the platform, click on the Workspace Settings located at the left-hand-side of the screen.

Next, click on the Pixel White-labelling, add your subdomain and then click on the "Add Domain" button.

Once your domain is added, next you need to setup DNS records.

2. Set up your DNS

Add a new CNAME record for the subdomain you decided on (e.g um in the example above) to your DNS and point it at the domain


For Cloudflare users: details on how to setup the domain in CloudFlare (opens in a new tab) can be found here.

3. Verify your custom domain

Once you have added DNS records, it takes a few minutes for the changes to propagate.

On the Pixel White-labelling page, you'll see the "Click here to verify" option.

If your domain is pointed successfully, the SSL certificate will be generated for your domain and it may take a few minutes. You will see your domain connected as shown below.

Next, you can copy the tracking script from the Workspace Settings > Setup page and install it on your website. If you have already installed the Usermaven tracking script, replace it with the newer script.

That's it, now you have pixel white-labeling enabled.

Need help with your DNS setup?

Check out these help docs from popular DNS services.

Still need help? Why not hit us up at and we'll help solve your issue.