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Adeel Khan
Growth Marketing Expert
Adeel Khan is a full-stack SaaS marketer with 10+ years of experience in content marketing, paid advertising, analytics, and conversion rate optimization. He shares practical insights and strategies drawn from hands-on experience, helping B2B SaaS marketers improve performance and make better marketing decisions.
Read articles by Adeel
20 SaaS product metrics to track for success
Launched your SaaS product? This is exciting! But how do you know if it’s hitting the mark with your target audience? Numbers don’t lie, and by tracking the right SaaS product metrics, you can gain valuable analytics. These insights will tell you what’s working well, what areas need improvement, and where opportunities for growth might […]
How to track events in Usermaven: A comprehensive guide
You know what events are and why they’re useful for SaaS businesses. But here’s the next step! Tracking events is important, but how do you do it? If you’re still deciding on the accurate tool to track events, We’ve got you covered! Today, we’ll explain how Usermaven gives you auto-captured events, pinned events, and custom […]
Why is my conversion rate dropping for no reason?
As a business owner, you might be wondering why your conversion rate is decreasing. Don’t worry; there are simple explanations for this. In this blog post, we will discuss common reasons for a drop in your conversion rate and provide solutions to improve it. Stay tuned to learn how Usermaven can efficiently monitor your conversion […]
A guide to setting up conversion goals in Usermaven
Managing your website and product side by side is a lot of work, and all SaaS product owners can agree. You question daily, Which pages drive the most signups? What content encourages ebook downloads? Where do your app users get stuck before buying? Here is your answer! With Usermaven, you can, Define clear conversion goals […]
How to locate users based on device type in Usermaven
Interested in knowing what devices your users favor? Usermaven can help! See which devices rule your user kingdom. Mobile, desktop, tablet, oh my! Are mobile users more likely to browse, while desktop users convert? Get all the answers without breaking a sweat. P.S. Keep pro learning mode on; this guide spills all the secrets about […]
12 Tips to reduce your customer churn rate
Imagine a customer buys your product, things seem smooth, and then—bam!—a month later, they cancel their subscription out of the blue. That abrupt exit? That’s customer churn—the rate at which customers stop using a company’s product or service over a specific period. But here’s the kicker: customer churn rates aren’t set in stone. They swing […]
A guide to user & customer acquisition funnel with Usermaven
You must have read and heard of “funnels acquisition” many times. But, honestly! Do you still consider the user acquisition funnel and customer acquisition funnel to be different? What if they are actually different? Wait, then, who are the visitors? One thing is sure, These funnels are your secret weapons for building apps or websites […]
Engagement rate: Importance and key metrics
How much do people love your website or product? Want any clue? That’s where engagement rates step in – they’re like your online applause meter, showing how much your audience is into what you’re offering. Why is this a big deal? Well, it’s the secret sauce to make your website and product a big hit. […]
What does artificial intelligence mean for product teams?
AI is not here to replace humans but to enable us to create customer-centric products. Is artificial intelligence (AI) the game-changer we’ve been waiting for, or are we merely caught in the hype? Get ready because soon, every company will be an AI powerhouse- well, that’s the reality knocking on our doors. But let’s cut […]