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Target the right audience
with Usermaven Segments

Go beyond basic analytics: group users by key traits, uncover trends,
personalize marketing, and better understand your customers.

Sign up freeBook a demo
Privacy-friendly

Privacy-friendly

GA4 alternative

GA4 alternative

No coding required

No coding required

AI-powered

AI-powered

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Trusted by leading brands & agencies

Go deeper with your data

Personalize your marketing efforts with
audience segmentation

Gone are the days of generic data analysis. With Usermaven's Segments, effortlessly group and analyze specific
subsets of users to gain deeper insights, monitor key events, and make better decisions.

Create custom segments with easeMonitor key actionsDynamic and real-time segmentationOrganize and filter data seamlesslyDrive strategic decisions with confidence

See the audience that matters

Create custom segments with ease

Usermaven’s Segments allow you to dynamically group users, visitors, and companies based on shared characteristics or behaviors. This flexible approach helps you target the right audience with precision.

Make better decisions

Monitor key actions

Custom event tracking in Usermaven lets you monitor crucial actions on your platform, such as feature activations and user interactions. Use these events to build segments that provide deeper insights into user engagement.

Always up-to-date data

Dynamic and real-time segmentation

Usermaven’s Segments are automatically updated, ensuring your analysis always reflects the latest data. This approach enhances the accuracy and relevance of your decision-making processes.

Optimized data at your service

Organize and filter data seamlessly

Use segments to organize your data efficiently. Filter users and companies by various conditions and save these segments for quick reference in future analyses.

Utilize the full potential of your data

Drive strategic decisions with confidence

Usermaven gives you the magical power to easily understand hidden trends, complex patterns, and user behavior on your website and app. You can use this data to convert your existing customers and target new customers.

Segment your audience with Usermaven

Discover the compelling reasons why Usermaven's Segments feature is the ultimate tool for deeper insights and strategic growth.

Sign up now
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30-day free trial

Advanced segmentation capabilities

Create sophisticated segments using a combination of user attributes, behaviors, and custom events to uncover hidden patterns and trends.

Real-time updates

Ensure your data remains accurate and relevant with real-time segments that automatically update, reflecting the latest user interactions and behaviors.

Customizable dashboards

Create and customize dashboards that display segmented data, providing a clear and actionable view of user behaviors and trends.

In-depth comparative analysis

Compare segments over different time periods to identify shifts in user behavior, helping you adjust strategies and improve performance.

Efficient team collaboration

Share segments and insights with your team, enabling collaborative analysis and ensuring everyone stays informed and aligned.

GDPR and CCPA compliance

Rest assured with Usermaven’s commitment to data privacy and compliance, giving you peace of mind while handling sensitive user information.

Get the complete picture with our all-in-one
analytics solution

Power up your analytics with the additional features offered by Usermaven.

Website Analytics

Analyze, optimize, grow.

Usermaven offers real-time, user-friendly website analytics, simplifying your daily metrics check.

Learn more

Product Analytics

Analyze, optimize, grow.

Usermaven offers real-time, user-friendly website analytics, simplifying your daily metrics check.

Learn more

Contacts Hub

Analyze, optimize, grow.

Usermaven offers real-time, user-friendly website analytics, simplifying your daily metrics check.

Learn more

Funnels

Analyze, optimize, grow.

Usermaven offers real-time, user-friendly website analytics, simplifying your daily metrics check.

Learn more

Attribution

Analyze, optimize, grow.

Usermaven offers real-time, user-friendly website analytics, simplifying your daily metrics check.

Learn more

User Journeys

Analyze, optimize, grow.

Usermaven offers real-time, user-friendly website analytics, simplifying your daily metrics check.

Learn more
Website Analytics

More reasons to choose Usermaven
for your website & product analytics

Explore a wealth of exclusive features meticulously designed for brands and agencies.

Unlimited websites

Unlimited websites

Effortlessly grow and scale by installing Usermaven on numerous websites, paying only for the events you trigger.

Multiple users and roles

Multiple users and roles

Easily provide access to numerous users and assign specific roles for smooth collaboration.

Complete data ownership

Complete data ownership

You retain full control over your data. Request exports or deletions at any time.

Quick & easy installation

Quick & easy installation

Integrate Usermaven seamlessly with your tech stack by adding a simple JS snippet or plugin to your site.

Lightweight script

Lightweight script

Experience faster website speeds with our CDN-powered JS code, surpassing alternatives like GA4.

GDPR & CCPA compliant

GDPR & CCPA compliant

Our data hosting is in the EU, ensuring full compliance with global privacy regulations.

First-party Pixel connection

First-party Pixel connection

Enable first-party tracking by setting up your custom domain, ensuring nearly 100% accurate statistics.

Deep dive with easy filters

Deep dive with easy filters

Usermaven's one-click filters allow you to effortlessly compare any metric on your dashboard.

Marketing and UTM tracking

Marketing and UTM tracking

Evaluate conversion rates from various sources such as email, social, and paid channels.

Compare analytics

Compare analytics

Gain valuable insights into your website's data with Usermaven’s feature for comparing statistics over time.

Multi-domain data

Multi-domain data

Assess performance across all your domains simultaneously for a comprehensive view.

Email reports

Email reports

Receive custom weekly/monthly email reports, keeping you updated on your website's performance.

Loved by
marketers, agencies & brands

Our website & product analytics tool is loved by so many people for so many reasons.

client

Stefan G.

Director of Operations

Due to privacy concerns, we were looking for the best Google Analytics alternative. Usermaven fulfilled all the boxes with style, accuracy, and convenience.

client

Linda Johnson

Agency owner

Just moved all my clients' sites from Google Analytics to Usermaven because it's simple, fast and gets the job done.

client

Ebusian Benjamin

Founder at Redink

Usermaven is certainly a game-changing tool for my startup.

client

Chris T.

Business Development

What I liked most about Usermaven is its ease of use and quick setup process. The no-code event tracking feature was highly impactful, as it eliminated the need for developer assistance.

client

Mike Hill

Founder - Curator.io & Frill.co

Finally, I have user-level and company-level analytics for my SaaS. After trying a bunch of different products, Usermaven stood out.

client

Usama Khalid

Founder - ContentDrips.com

I like how every important SaaS metric is right in front of me. It was so easy to set up everything.

client

Scott C.

IT Manager & Developer

I like how simple and easy it is to use, with no complicated dashboards to set up. You have all the information you need at first glance, and I also like how it is cookie-less. The team behind Usermaven is fantastic, consistently rolling out new features.

client

Vincent D.

IT - Tekniker

I absolutely love using Usermaven as an analytics tool. The ease of use is simply unparalleled - Its features feel intuitive and straightforward.

client

Simon M.

Marketing Consultant

Usermaven presents all the important data about my web site performance very easily.

<span style="font-weight:600">4.9</span> on <span style="font-weight:600">Product Hunt</span>
rating

4.9 on Product Hunt

<span style="font-weight:600">4.9</span> on <span style="font-weight:600">Capterra</span>
rating

4.9 on Capterra

<span style="font-weight:600">4.9</span> on <span style="font-weight:600">G2</span>
rating

4.9 on G2

<span style="font-weight:600">4.9</span> on <span style="font-weight:600">GetApp</span>
rating

4.9 on GetApp

<span style="font-weight:600">4.9</span> on <span style="font-weight:600">Software Advice</span>
rating

4.9 on Software Advice

It’s time to streamline your website analytics. Are you ready?

It’s time to streamline your analytics.
Are you ready?

Get started
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