
Know exactly which channels drive revenue
Usermaven gives marketing teams, agencies, and brands a clear view of every touchpoint, including ads, blogs, emails, social posts, and product interactions, to understand what drives the customer journey, conversions, and revenue growth.
AI-powered insights
Unified analytics
Quick setup
Free demo


Most marketers are making decisions with incomplete data. Here’s what’s really causing your attribution to fall apart.
25 - 40% of your conversions go untracked (adblockers aren't going away)
Revenue gets attributed to the wrong channels (last-click is lying to you)
Marketing touchpoints disappear between the first visit and the closed deal
You can't see which campaigns bring your BEST customers (not just any customers)
Product usage data lives in a separate tool from your marketing attribution
Result 👎
You're flying blind, burning budget on channels that bring tire-kickers while your competitors steal your best customers.
Meanwhile, marketers who connect attribution WITH product analytics are scaling 3X faster because they know which campaigns bring power users.
Usermaven connects every touchpoint - from anonymous visitor to product-activated user to high-value customer - giving you the complete picture with multi-touch attribution.
Attribution + Product analytics in one platform (finally)
Auto-track everything without developers (every click, every feature, every purchase)
Pre-built dashboards for SaaS, WooCommerce, and paid traffic
Custom dashboards that show YOUR key metrics
AI-powered insights that surface opportunities you'd never find manually
CRM integration that connects marketing to actual LTV
Adblocker-proof tracking that works on iOS and captures 99% of your data
*No credit card required
Usermaven maps your full customer journey, attribute conversions accurately, and give you the insights to win - so you can focus your marketing budget where it truly drives growth.
Attribution
See which path works well
Track every touchpoint in your customer journey with Usermaven’s AI-powered attribution and seven distinct models. Use these insights to optimize conversions and make smarter marketing decisions.
Learn moreWeb & Product Analytics
Contacts Hub & Segments
Funnels
User Journeys

Usermaven's AI is like your data-savvy friend, highlighting the good stuff you might miss. It's a shortcut to smarter decisions, without the number-crunching headache.
14-day free trial
AI-powered attribution
Usermaven’s multi-touch attribution accurately links conversions to their source channels/content. All you get is clear data to improve your marketing strategy and ROI.
AI-powered funnel analysis
Let AI-driven funnels identify optimization opportunities in your customer journeys, providing quick, actionable recommendations for better conversions.
AI-powered user journeys
Understand user behavior easily with AI-driven user journey analysis, revealing patterns and insights to enhance the user experience.
AI-powered assistant [Maven AI]
Maven AI answers your analytics queries instantly, offering deeper insights through follow-up questions and guided analysis.
See what’s working, what’s wasting budget, and what’s driving real growth. Usermaven helps teams make confident, data-backed marketing decisions.
Curious about which channels drive conversions? Usermaven’s AI-powered platform offers seven attribution models for a clear view of your marketing performance. Easily switch models to analyze ROI contributions and optimize your strategy for maximum growth.

Attribution models
Track every customer touchpoint to analyze channel contributions.
Top channels
Analyze the origin of your visitors (organic, paid, social, referral, email, etc.)
Segmentation
Group visitors, users, and companies to personalize your campaigns.
Compare performance
Compare metrics across timeframes. See trends & shifts to optimize your strategy.
Usermaven delivers precision with instant analytics, providing marketers with real-time data for informed strategies and agile decision-making.

No more delays
Get real-time insights into website and user behavior, allowing for immediate response and optimization.
Bypass adblockers
We use pixel white-labeling technology to bypass the adblockers, so you get 99% accurate stats.
Ready for action
Gain actionable insights from your website & product data to identify trends, address issues, and drive growth.
Support your teams
Equip your marketing, product, and sales support teams with the correct data they need to make tactical decisions.
Unlike other tools, Usermaven eliminates dependence on developers for the tracking of key actions performed by users on your website or app. Every button click, form submission, purchase, or page visit is automatically tracked.


Auto-captured events
Track user interactions automatically, from page views to clicks, without writing any code.
Pinned events
Create your fully customized pinned events such as signups, purchases, button clicks, downloads, etc.
Custom events
Capture anything you want, from anywhere in the codebase, ensuring comprehensive data capture.
Event activity
With Usermaven, you can easily monitor event activity, providing a detailed timeline of event occurrences.
Imagine if you knew where users are facing friction, which features are being used the most, and who your power users are. That’s where Usermaven’s analytics come in to help you remove the onboarding roadblocks and improve user engagement and product adoption.

Streamline onboarding
Refine onboarding processes for enhanced user experience and accelerated product adoption.
Product engagement
Go beyond clicks and understand user behavior to optimize features and drive long-term product loyalty.
Feature adoption
Leverage user behavior data to track adoption, identify underutilized features, and optimize product.
Customer retention
Usermaven’s Retention feature helps you identify at-risk users & churn triggers. So you don’t let them slip away.
Usermaven champions privacy, ensuring GDPR and CCPA compliance, hosting in the EU, and complete data ownership, putting you in control with confidence.

Fully compliant
Usermaven puts privacy first, ensuring complete adherence to GDPR and CCPA regulations.
Hosted in the EU
Hosted exclusively in the EU, ensuring strong protection and compliance with the highest privacy standards.
Data ownership
All collected data is yours. Request export or deletion anytime, giving you full control over your information.
Go cookieless
We enable cookieless analytics, delivering insights without invasive tracking and prioritizing user privacy.
With automatic event tracking, it takes the load off
developers and puts the power in the hands of marketers and product pros.
Our website & product analytics tool is loved by so many people for so many reasons.

Stefan G.
Director of Operations
Due to privacy concerns, we were looking for the best Google Analytics alternative. Usermaven fulfilled all the boxes with style, accuracy, and convenience.

Linda Johnson
Agency owner
Just moved all my clients' sites from Google Analytics to Usermaven because it's simple, fast and gets the job done.

Ebusian Benjamin
Founder at Redink
Usermaven is certainly a game-changing tool for my startup.

Chris T.
Business Development
What I liked most about Usermaven is its ease of use and quick setup process. The no-code event tracking feature was highly impactful, as it eliminated the need for developer assistance.

Mike Hill
Founder - Curator.io & Frill.co
Finally, I have user-level and company-level analytics for my SaaS. After trying a bunch of different products, Usermaven stood out.

Usama Khalid
Founder - ContentDrips.com
I like how every important SaaS metric is right in front of me. It was so easy to set up everything.

Scott C.
IT Manager & Developer
I like how simple and easy it is to use, with no complicated dashboards to set up. You have all the information you need at first glance, and I also like how it is cookieless. The team behind Usermaven is fantastic, consistently rolling out new features.

Vincent D.
IT - Tekniker
I absolutely love using Usermaven as an analytics tool. The ease of use is simply unparalleled - Its features feel intuitive and straightforward.

Simon M.
Marketing Consultant
Usermaven presents all the important data about my web site performance very easily.
4.9 on Product Hunt
4.9 on Capterra
4.9 on G2
4.9 on GetApp
4.9 on Software Advice
Many companies invest in tools like GA4, Mixpanel, or Amplitude, only to find them complex and costly. Usermaven is like a data scientist in your team – it's affordable, easy to set up, and simple to use for hassle-free website & product analytics.

Super simple
Designed to be simple and intuitive in every way – without complexity or clutter to distract you.
Privacy compliance
Usermaven prioritizes privacy, fully complying with GDPR & CCPA, and safeguarding user data.
System security
We apply the latest security standards and take measures to ensure your data is safe with us.
You are one pixel away from seeing the data magic with Usermaven.








