Optimize your marketing campaigns with our free UTM builder tool. Easily track your success by
adding UTM parameters to your URLs and utilizing Usermaven’s powerful analytics.
Please fill in all fields marked with an asterisk (*), and the UTM-powered campaign URL
will be created for you.
Try for free
Simple & privacy-friendly analytics tool
Know what's happening at every touchpoint of your users’ journey with AI-powered analytics.
Enhance your campaign tracking effortlessly with our UTM builder. Strengthen your links for maximum impact.
Here’s how to make the most of it:
Paste your link
Please enter the URL that you would like to track or simply just paste it.
Add UTM parameters
Fill in the required UTM parameters, including source, medium, campaign, and more.
Get your tracking link
Click "Generate UTM" to create your tracking link and use it in your marketing campaigns.
| UTM Parameter | Description | Required | Example |
|---|---|---|---|
| URL | Use to specify the URL of the website linked to your campaign | Mandatory | https://usermaven.com |
| Campaign name | Names the specific campaign to track (e.g., summer_sale, product_launch) | Mandatory | utm_campaign=black-friday-sale |
| Medium | Specifies the marketing medium (e.g., email, CPC, organic) | Mandatory | utm_medium=organic |
| Source | Identifies the traffic origin (e.g., newsletter, social media) | Mandatory | utm_source=social media |
| Campaign ID | Use to identify the unique campaign ID | Optional | utm_campaign_id=123456 |
| Content | Describe ad or content variation (if applicable) | Optional | utm_content=ad_variant |
| Term | Includes keywords for paid search (if applicable) | Optional | utm_term=keyword |
Effortlessly create custom UTM parameters to track your marketing campaigns with precision. Our UTM builder simplifies the process, ensuring accurate data collection for insightful campaign analysis.
Maximize the effectiveness of your marketing efforts by utilizing our free UTM builder. Accurately track campaign performance to identify successful strategies and optimize future initiatives, boosting ROI through Usermaven’s analytics.
Say goodbye to manual UTM parameter creation. Our user-friendly UTM builder automates the process, allowing you to generate campaign URLs quickly and efficiently. Spend less time on tedious tasks and more time on strategic marketing activities with Usermaven.
Sign up for Usermaven to effortlessly track the performance of your UTM links. Simplify and improve your marketing campaigns with precise analytics, empowering informed decision-making.
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What are the five UTM parameters?
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How do I track my UTM?
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